Coffee

Notes:
Coffee is the most heavily traded crop in the world.
United States spends billions of dollars a year on coffee.
It is important to communicate with the people who grow the coffee.
Some coffee grows better at higher altitudes than lower altitudes,
The coffee growers need to have communication with the higher business men buying the coffee to keep the coffee better and higher quality coffee.

Questions and Answers:
How  much money does the United States spends on coffee in one year? - Over a billion dollars
What is the best coffee selling company in the United States? - Starbucks
Why is coffee so important to Americans? - It helps us get the day started.
What is the most traded crop in the world? - Coffee
Why is it so hard for smaller companies to trade coffee? - Because it is harder for them to get good coffee from different places in the world because it is expensive to do that.


Terms:
Relationship Coffee:A business model featuring individual long-term relationships between roasters and growers, based on quality rather than on wholesale prices dictated by the commodity market. www.safehousecoffeeandtea.com/page48.html


Fair Trade Coffee: Coffee that has been purchased from farmers at a “fair” price as determined by international agencies. The true “fairness” varies with the fluctuating market price paid to other farmers, and is sometimes even lower.www.thebeanery.com/news/coffee-definitions


Globalization:growth to a global or worldwide scale; "the globalization of the communication industry. wordnetweb.princeton.edu/perl/webwn